Good things happen when you narrow your focus
Welcome to Conference

Session 1

Let’s start with the key takeaways (Best SEO advice)

12/05/2024 – 10 AM CET (45’, Q&A included)

DISCOVERY – Panel

Andrea Moro

Global Head of Tech SEO @L’Oréal

Andrea has 20+ years digital marketing expertise, with a focus in technical SEO. His T-shaped knowledge also spans areas like UX, web analysis, CRO, and data science. He is a data-driven strategist, the leader of international marketing team and an SEO evangelizer. Andrea’s fluency in Python, as well as database design and querying skills, adds another layer of expertise that’s an asset in the digital marketing sphere.

Crystal Carter

Head of SEO Communications @Wix Studio

Crystal is an SEO & Digital Marketing professional with over 15 years experience working with SEO and Marketing clients around the world like Disney, McDonalds, Tomy and more. As an SEO, she identifies and implements tactics that help businesses optimize digital activity, drive sales, engagement and growth online. Crystal has contributed to events, webinars, and publications from Google Search Central, BrightonSEO, Moz, Semrush, SMX, Search Engine Land, Women in Tech SEO and more.

Dani Leitner

SEO Consultant

Dani is an SEO Consultant from Switzerland, specializing in the German market, and assists both international and local companies in achieving better rankings in search results from Switzerland, Austria and Germany.
When not working on client projects, she enjoys experimenting with her own website projects, doing SEO ‘just for fun.’
A fun fact: she gets up every day at 6 a.m. to write for her SEO newsletter, ‘Google hates you,’ which she initially launched in German and recently introduced in English as well!